It's a myth that you can't afford massage - the truth is that if you want to stay happy, healthy, and full of vitality for longer, you can't afford NOT to fit regular massage therapy sessions into your schedule.
Massage might have a reputation for being something that's a treat, like a fluffy afternoon in a spa with aromatherapy candles and whale music, but that's not what it's all about. Massage is about healing, reviving, and relaxing your mind and body. In fact, it can save you a whole lot more money than it costs you.
Massage therapy has been proven to treat the symptoms of conditions as diverse as depression, chronic pain, fibromyalgia, and MS. This is according to the Touch Research Institute, who has carried out over one hundred separate studies into massage and its many benefits.
Even if you're not managing a particular health condition, you still need massage in your life. It can help you if you're an athlete or just enjoy a workout. Massage can help keep your joints and muscles supple so that you're less prone to injury. It's great for dealing with stress (and there's an overload of that in our lives), even if you're not actually depressed. It can improve immunity and sleep quality, making you more present and productive at work.
HOW EXPENSIVE IS MASSAGE, REALLY?
According to recent figures, the average massage session costs about $50 for 45 minutes . At Berkana BodyWorks, the cost is $49 for 60 minutes - a stellar value when compared with national averages. Depending on your vehicle, a tank of gas and an oil change are similarly priced, erring on the cheaper side. The average price for a trip to the doctor to spend approximately 10 minutes with the doctor (after a typically long wait to be seen), is about $68 without insurance . Although most insurance companies aren't enlightened enough to cover massage therapy, there's no arguing that massage DOES play a big part in injury and disease prevention. Experts know that a regular massage session will help to keep your body healthy.
WORST CASE SCENARIO?
What's the worst that can happen if you neglect your massage routine? Plenty of people struggle through life with sore backs, a bit a repetitive strain, or hurt themselves while running - so what's the big deal? Did you know that back injuries are the second most common reason for worker's compensation claims? That's everything from muscle spasms, to problems with discs and injuries leading to disability. THIRTY-ONE MILLION Americans are thought to experience low-back pain at any given time.
Most of these injuries could be prevented with better posture, rest, and massage. Many back problems can be directly attributed to over-use and fatigue, and most problems are mechanical - meaning they're not caused by serious conditions such as inflammatory arthritis, infection, fracture, or cancer.
On average, managing back pain costs Americans over $50 BILLION a year. Still think you can't afford that massage?